It’s no secret that consumer goods companies must drastically change the way they do business in order to compete — and the pace of change needs to happen faster than ever before. In 2014, consumer goods executives must often jump head first into new initiatives — like big data, digital marketing and omnichannel selling — without much of a safety net to protect their brands, businesses or investments. That’s the exciting, yet challenging, world we live and work in today.
But, what about five or 10 years from now? How can consumer goods companies best prepare themselves to stay in front of future trends, many of which are just educated guesses at this point? In the 2014 Review & Outlook Report, we asked 75 of the industry’s brightest minds — each of whom is driving change in the consumer goods industry in his or her own right — to look into their crystal ball and tell us: What one initiative must consumer goods companies pursue now in order to compete and grow in the year 2020?","alternateLabel":null,"teaserImage":{"id":1781,"url":"https://assets1.consumergoods.com/styles/secondary_articles_short/s3/CGW_0314_ReviewOutlook_180x180.jpg?itok=zQEukLzh","width":180,"alt":null,"height":180},"sponsored":false,"businessTopic":[],"company":[],"contentType":[]},{"title":"2013 Shared Strategy Report","id":10317,"bundle":"whitepaper","url":"/2013-shared-strategy-report","date":"2013-12-13T00:00:00","author":{"email":"devteam@ashday.com","uname":"ash_root","firstName":"Root","lastName":"Man","bio":null,"title":null,"picture":null,"phone":null,"contactForm":true},"summary":"The report features the latest research on retailer and manufacturer collaboration strategies. Analysts explore the value of partnering in areas like operating globally, product development, mobility, traceability and collaborative planning. ","body":"The annual report, produced by CGT, RIS News and IDC, features the latest research on retailer and manufacturer collaboration strategies. Analysts start with some thoughts on the current economic climate and move on to explore the value of partnering in areas like operating globally, new product development, mobility, traceability and collaborative planning.","alternateLabel":"Research","teaserImage":{"id":1701,"url":"https://assets1.consumergoods.com/styles/secondary_articles_short/s3/CGW_1213_SharedStrategyCover.jpg?itok=MZIBoELs","width":100,"alt":null,"height":121},"sponsored":false,"businessTopic":[],"company":[],"contentType":[]},{"title":"The Intersection of Supply Chain and Sales & Operations Planning","id":10445,"bundle":"whitepaper","url":"/intersection-supply-chain-and-sales-operations-planning","date":"2013-10-15T00:00:00","author":{"email":"devteam@ashday.com","uname":"ash_root","firstName":"Root","lastName":"Man","bio":null,"title":null,"picture":null,"phone":null,"contactForm":true},"summary":"How a Sustainable S&OP Process Can Improve Your Supply Chain & Increase Profitability","body":"Done well, the Sales & Operations Planning (S&OP) process can enable effective supply chain management. By focusing on S&OP, front-running companies are achieving benefits like:
Better operational efficiency
Increased working capital
Improved profitability and competitive advantage
Learn the key steps you should take to achieve similar results in this whitepaper. ","alternateLabel":null,"teaserImage":{"id":1691,"url":"https://assets1.consumergoods.com/styles/secondary_articles_short/s3/WP_InterofSupplyChain_S-OP_teaser.jpg?itok=z9z28oyb","width":100,"alt":null,"height":80},"sponsored":false,"businessTopic":[],"company":[],"contentType":[]},{"title":"Enterprises of All Sizes Embrace S&OP","id":10454,"bundle":"whitepaper","url":"/enterprises-all-sizes-embrace-sop","date":"2013-10-09T00:00:00","author":{"email":"devteam@ashday.com","uname":"ash_root","firstName":"Root","lastName":"Man","bio":null,"title":null,"picture":null,"phone":null,"contactForm":true},"summary":"CGT and Logility analyze the drivers, technology and adoption associated with this critical process over a two year period and discover enterprises of all sizes have embraced S&OP. ","body":"One of the most critical processes for consumer goods companies’ intent on developing world class supply chains is sales and operations planning (S&OP). Improvement initiatives are often the first step of major supply chain transformations, and the results have been impressive and definitely buzzwor- thy. This month, CGT partners with Logility to understand drivers, technology and adoption; the passing of time enables definite trends to emerge as we were able to compare results from the 2011 edition of this survey with today. The pronounced gap in the capabilities of larger companies versus their smaller counterparts has virtually disappeared as enterprises of all sizes embrace S&OP.","alternateLabel":"Research","teaserImage":{"id":1688,"url":"https://assets1.consumergoods.com/styles/secondary_articles_short/s3/CG_1013_CR_Cover.jpg?itok=0NXKeWRD","width":100,"alt":null,"height":118},"sponsored":false,"businessTopic":[],"company":[],"contentType":[]},{"title":"2013 Tech Trends Report","id":10453,"bundle":"whitepaper","url":"/2013-tech-trends-report","date":"2013-10-09T00:00:00","author":{"email":"devteam@ashday.com","uname":"ash_root","firstName":"Root","lastName":"Man","bio":null,"title":null,"picture":null,"phone":null,"contactForm":true},"summary":"CGT and Gartner Inc. bring you the latest data on technology adoption and trends in the consumer goods industry. Topics include downstream data, S&OP, digital marketing, innovation and a look at retailer attitudes toward emerging technology trends. ","body":"CGT and Gartner Inc. team up to bring you the latest data on technology adoption and trends in the consumer goods industry. Topics include downstream data, S&OP, digital marketing, innovation, asset management and a look at the retailer's attitude toward emerging technology trends.","alternateLabel":"Research","teaserImage":{"id":1689,"url":"https://assets1.consumergoods.com/styles/secondary_articles_short/s3/CGW_1013_TechTrends_Cover.jpg?itok=gMNYv890","width":100,"alt":null,"height":121},"sponsored":false,"businessTopic":[],"company":[],"contentType":[]},{"title":"Ad van Geloven Drives Customer Excellence with S&OP","id":10580,"bundle":"article","summary":"The Dutch producer of frozen snacks and meal components deploys a TXT solution to integrate its extended value chain.","showSummary":null,"url":"/ad-van-geloven-drives-customer-excellence-sop","date":"2013-08-13T00:00:00","author":{"email":"devteam@ashday.com","uname":"ash_root","firstName":"Root","lastName":"Man","bio":null,"title":null,"picture":null,"phone":null,"contactForm":true},"digitalEdition":null,"sponsored":false,"taggedPro":null,"teaserImage":null,"topics":[{"name":"Demand Planning","url":"/demand-planning"},{"name":"Sales and Operations Planning (S&OP)","url":"/sales-and-operations-planning-sop"},{"name":"Supply Chain Management","url":"/supply-chain-management"},{"name":"Manufacturing","url":"/manufacturing"}],"attachedFiles":[]},{"title":"2013 Sales & Marketing Report","id":10705,"bundle":"whitepaper","url":"/2013-sales-marketing-report","date":"2013-05-29T00:00:00","author":{"email":"devteam@ashday.com","uname":"ash_root","firstName":"Root","lastName":"Man","bio":null,"title":null,"picture":null,"phone":null,"contactForm":true},"summary":"Technology adoption is driving dramatic change in sales and marketing. New research from CGT and IDC provides progress updates on improvements in TPM, D2C, S&OP and more. ","body":"
The adoption of technologies is driving dramatic change in how consumer goods companies manage sales and marketing. New research from CGT and IDC Manufacturing Insights examines business improvements that companies are making in the areas of trade promotion management, downstream data, direct-to-consumer selling, S&OP, retail execution and emerging markets.
","alternateLabel":"Research","teaserImage":{"id":1638,"url":"https://assets1.consumergoods.com/styles/secondary_articles_short/s3/CGW_SM_0613_cover.jpg?itok=uW1ObYhR","width":100,"alt":"","height":121},"sponsored":false,"businessTopic":[],"company":[],"contentType":[]},{"title":"Seventh Generation Cuts Costs with S&OP","id":11134,"bundle":"article","summary":"By adopting leading practices in S&OP, Seventh Generation expects to improve forecast accuracy by 10 percent at the SKU level, decrease inventory by 15 percent, while maintaining historically high service levels. ","showSummary":null,"url":"/seventh-generation-cuts-costs-sop","date":"2012-11-14T00:00:00","author":{"email":"devteam@ashday.com","uname":"ash_root","firstName":"Root","lastName":"Man","bio":null,"title":null,"picture":null,"phone":null,"contactForm":true},"digitalEdition":null,"sponsored":false,"taggedPro":null,"teaserImage":null,"topics":[{"name":"Sales and Operations Planning (S&OP)","url":"/sales-and-operations-planning-sop"},{"name":"Supply Chain Management","url":"/supply-chain-management"},{"name":"Manufacturing","url":"/manufacturing"}],"attachedFiles":[]},{"title":"SAP: Next-Generation Sales and Operations Planning Powered by the SAP HANA Platform","id":11186,"bundle":"whitepaper","url":"/sap-next-generation-sales-and-operations-planning-powered-sap-hana-platform","date":"2012-10-17T00:00:00","author":{"email":"devteam@ashday.com","uname":"ash_root","firstName":"Root","lastName":"Man","bio":null,"title":null,"picture":null,"phone":null,"contactForm":true},"summary":"The SAP Sales and Operations Planning application, powered by the SAP HANA platform and delivered in the cloud, helps you engage key stakeholders in an efficient, integrated planning process that profitably aligns demand and supply.","body":"The SAP Sales and Operations Planning application, powered by the SAP HANA platform and delivered in the cloud, helps you engage key stakeholders in an efficient, integrated planning process that profitably aligns demand and supply. This next-generation planning solution provides a unified model of demand, supply chain, and financial data for real-time analysis and simulation. You’ll see results in seconds – not hours – enabling rapid decision making and quick responses to unexpected events. ","alternateLabel":null,"teaserImage":null,"sponsored":false,"businessTopic":[],"company":[],"contentType":[]},{"title":"2012 Tech Trends Report","id":11200,"bundle":"whitepaper","url":"/2012-tech-trends-report","date":"2012-10-11T00:00:00","author":{"email":"devteam@ashday.com","uname":"ash_root","firstName":"Root","lastName":"Man","bio":null,"title":null,"picture":null,"phone":null,"contactForm":true},"summary":"CGT and Gartner Inc. team to bring you research on the latest technology and business process trends in the consumer goods industry. Topics include downstream data, S&OP, mobility, and much more.","body":"CGT and Gartner Inc. team to bring you research on the latest technology and business process trends in the consumer goods industry. Topics include downstream data, S&OP, mobility, and much more. ","alternateLabel":"Research","teaserImage":{"id":1421,"url":"https://assets1.consumergoods.com/styles/secondary_articles_short/s3/CGW_TechTrendsCover_1012.jpg?itok=y60P3NFM","width":100,"alt":null,"height":121},"sponsored":false,"businessTopic":[],"company":[],"contentType":[]}]},"title":"Sales and Operations Planning (S&OP)","contentParagraphs":null,"sections":null};
const country = "US";
const language = null;
const SITE_LANGUAGE = "en";
const siteName = "Consumer Goods Technology";
const userRoles = ["anonymous"];
const userUid = 0;
const indexName = "CG";
const title = "Sales and Operations Planning (S&OP) | Consumer Goods Technology";
window.dataLayer = window.dataLayer || [];
const data = {};
data.entityTaxonomy = {};
const contentTypes = [
"article",
"blog",
"bulletin",
"embed_page",
"landing_page",
"event",
"image",
"page",
"product",
"whitepaper",
"video",
"tags",
"author_profile",
"buyers_guide_listing"
];
if (
routeInfo &&
"bundle" in routeInfo &&
contentTypes.includes(routeInfo["bundle"])
) {
data.entityBundle = routeInfo.bundle;
data.entityTitle = title || `${routeInfo.title} | ${siteName}`;
data.entityId = routeInfo.id;
data.entityName = routeInfo.author?.uname;
data.entityCreated = routeInfo.created;
data.sponsored = routeInfo.sponsored;
data.sponsor = routeInfo.sponsoringCompany;
data.entityType = "node";
data.entityLangcode = SITE_LANGUAGE;
data.siteName = siteName;
data.drupalLanguage = language;
data.drupalCountry = country;
data.userRoles = userRoles;
data.userUid = userUid;
data.entityTaxonomyKeys = {};
data.entityTaxonomyHierarchies = {};
data.parentNaicsCode = {};
data.isPro = false;
data.algoliaIndexName = indexName;
// Add taxonomy data
const taxonomies = {
businessTopic: "business_topic",
contentType: "content_type",
company: "company",
marketSegment: "market_segment",
};
const getHierarchy = (term, terms = []) => {
terms.push({ id: term.id, name: term.name });
if (term.parentTerm != null) {
getHierarchy(term.parentTerm, terms);
}
return terms;
};
const getTerms = (term, useApiId = false) => {
return { id: useApiId ? term.apiId : term.id, name: term.name };
};
const getKeys = (term) => {
return { id: term.id, name: term.apiId };
};
Object.entries(taxonomies).forEach(([key, item]) => {
terms = routeInfo[key];
if (terms && terms.length > 0) {
data["entityTaxonomy"][item] = terms.map((term) =>
getTerms(term, key === "company")
);
if (key !== "company") {
data["entityTaxonomyKeys"][item] = terms.map(getKeys);
termGroups = [];
terms.forEach((term, termInd) => {
termGroups[termInd] = getHierarchy(term);
});
data["entityTaxonomyHierarchies"][item] = termGroups;
}
}
});
data["entityTaxonomy"]["tags"] = routeInfo["topics"] || [];
// Primary Topic is either the business topic or the top tag.
if (routeInfo["businessTopic"]?.length > 0) {
data["entityPrimaryTopic"] = routeInfo["businessTopic"][0]["name"];
} else {
if (routeInfo["topics"]?.length > 0) {
data["entityPrimaryTopic"] = routeInfo["topics"][0]["name"];
}
}
// Primary and secondary entityNaicsCodes come from the MarketSegment
if (routeInfo.marketSegment?.length > 0) {
data.entityNaicsCode = {};
data["entityNaicsCode"]["id"] = routeInfo["marketSegment"][0]["id"];
data["entityNaicsCode"]["name"] =
routeInfo["marketSegment"][0]["naicsCode"];
if (routeInfo["marketSegment"][0]["parentTerm"] != null) {
data["parentNaicsCode"]["id"] =
routeInfo["marketSegment"][0]["parentTerm"]["id"];
data["parentNaicsCode"]["name"] =
routeInfo["marketSegment"][0]["parentTerm"]["naicsCode"];
}
} else {
data.entityNaicsCode = [];
}
if (routeInfo.taggedPro) {
data.isPro = routeInfo.taggedPro;
}
window.dataLayer.push(data);
} else if (routeInfo && "vid" in routeInfo) {
data.entityBundle = "tags";
data.entityTitle = routeInfo.name;
data.entityId = routeInfo.id;
data.entityName = routeInfo.author?.uname;
data.entityCreated = routeInfo.created;
data.entityType = "taxonomy_term";
data.entityLangcode = SITE_LANGUAGE;
data.siteName = siteName;
data.sponsored = routeInfo.sponsored;
data.sponsor = routeInfo.sponsoringCompany;
data.drupalLanguage = language;
data.drupalCountry = country;
data.userRoles = userRoles;
data.userUid = userUid;
data.algoliaIndexName = indexName;
data["entityTaxonomy"]["tags"] = {
id: routeInfo["id"],
name: routeInfo["name"],
};
window.dataLayer.push(data);
}
})();Sales and Operations Planning (S&OP) | Consumer Goods Technology
CGT and Logility analyze the drivers, technology and adoption associated with this critical process over a two year period and discover enterprises of all sizes have embraced S&OP.
CGT and Gartner Inc. bring you the latest data on technology adoption and trends in the consumer goods industry. Topics include downstream data, S&OP, digital marketing, innovation and a look at retailer attitudes toward emerging technology trends.
Technology adoption is driving dramatic change in sales and marketing. New research from CGT and IDC provides progress updates on improvements in TPM, D2C, S&OP and more.
By adopting leading practices in S&OP, Seventh Generation expects to improve forecast accuracy by 10 percent at the SKU level, decrease inventory by 15 percent, while maintaining historically high service levels.
The SAP Sales and Operations Planning application, powered by the SAP HANA platform and delivered in the cloud, helps you engage key stakeholders in an efficient, integrated planning process that profitably aligns demand and supply.
CGT and Gartner Inc. team to bring you research on the latest technology and business process trends in the consumer goods industry. Topics include downstream data, S&OP, mobility, and much more.