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But, what about five or 10 years from now? How can consumer goods companies best prepare themselves to stay in front of future trends, many of which are just educated guesses at this point? In the 2014 Review & Outlook Report, we asked 75 of the industry’s brightest minds — each of whom is driving change in the consumer goods industry in his or her own right — to look into their crystal ball and tell us: What one initiative must consumer goods companies pursue now in order to compete and grow in the year 2020?","alternateLabel":null,"teaserImage":{"id":1781,"url":"https://assets1.consumergoods.com/styles/secondary_articles_short/s3/CGW_0314_ReviewOutlook_180x180.jpg?itok=zQEukLzh","width":180,"alt":null,"height":180},"sponsored":false,"businessTopic":[],"company":[],"contentType":[]},{"title":"3 Tips for Tackling Next-Gen DSD ","id":10575,"bundle":"article","summary":"The next five to seven years will a see slow but steady wave of technology refresh penetrate the DSD market. Early adopters such as PepsiCo, Anheuser-Busch, and Nestl will lead the charge. VDC Research offers tips for DSD operators who must evaluate opportunities for mobile solutions to enhance existing processes or risk being left behind. ","showSummary":null,"url":"/3-tips-tackling-next-gen-dsd","date":"2013-08-13T00:00:00","author":{"email":"devteam@ashday.com","uname":"ash_root","firstName":"Root","lastName":"Man","bio":null,"title":null,"picture":null,"phone":null,"contactForm":true},"digitalEdition":null,"sponsored":false,"taggedPro":null,"teaserImage":{"id":13206,"url":"https://assets1.consumergoods.com/styles/secondary_articles_short/s3/DSD-TREND.png?itok=WlYOkr_b","width":180,"height":177,"alt":null},"topics":[{"name":"Direct Store Delivery (DSD)","url":"/direct-store-delivery-dsd"},{"name":"Supply Chain Management","url":"/supply-chain-management"},{"name":"Manufacturing","url":"/manufacturing"}],"attachedFiles":[]},{"title":"Nestle Automates With DSD and SFA Solutions","id":11191,"bundle":"article","summary":"
The German subsidiary eliminates its paper system and automates its 320 delivery routes, while the Japan subsidiary equips 270 sales representatives with a mobile solution.
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})();Direct Store Delivery (DSD) | Consumer Goods Technology
General Mills discontinued its Nibblr subscription snack offering after about a year and a half, while Kellogg has assembled a team to create the direct-to-consumer food business.
Yumi looked to provide its Territory Sales Managers with additional and more effective sales tools on a tablet devices allowing them to leave binders of printed price lists, planograms, and product information behind.
For brand manufacturers, the launch of direct-to-consumer (D2C) sales channels is critical to staying competitive and represents an unprecedented opportunity to build a direct relationship with its customers.
The executive will lead a team of 650 Snyders-Lance employees who focus on sales, operations, distribution and support in the United States and across the world.
The 2014 Review & Outlook Report is a roadmap that pinpoints where the industry is today and where it's headed. This year, 75 of the best and brightest minds in consumer goods share predictions and guidance for the year 2020 in the areas of IT, Innovation, Sales & Marketing and Supply Chain.
The next five to seven years will a see slow but steady wave of technology refresh penetrate the DSD market. Early adopters such as PepsiCo, Anheuser-Busch, and Nestl will lead the charge. VDC Research offers tips for DSD operators who must evaluate opportunities for mobile solutions to enhance existing processes or risk being left behind.
The German subsidiary eliminates its paper system and automates its 320 delivery routes, while the Japan subsidiary equips 270 sales representatives with a mobile solution.
For Nestle, Direct Store Delivery, pizza and ice cream are seasonal and promotion-driven, and variety has exploded in recent years. So, it turned to demand-driven forecasting to achieve bottom-line improvements.