-
Brown-Forman Shuffles Marketing Leadership Team for Whiskey Brands
Mark Bacon was named managing director of Jack Daniel’s Brands, and Mia Simpson Culp was named managing director, Woodford Reserve and Old Forester. -
Why L’Oreal Finally Brought Luxury to Amazon
While some luxury CPGs have resisted selling on Amazon for fear of diluting their brand experiences, L’Oreal said initial results after taking the plunge eight months ago have been promising.