Straight Talk

  • The Truth About Digital Connections

    Digital technology has had a tremendous impact on the way companies do business today, from enabling direct interactions with end consumers, to providing mobile communications to field sales organizations, and more. However, it's not enough to just put the word "digital" in front of existing processes.

  • Breaking Down Mobility Myths

    Mobility is often a big part of the technology strategy, addressing key components such as on-shelf availability and competitive data gathering. Yet misconceptions continue to confuse the market.

  • TPM Myths vs. Reality
    Trade Promotion Management (TPM) technology has certainly made a difference, but there are a lot of common misconceptions that derail potentially productive initiatives. Here, experts reveal the truths about TPM.

  • S&OP Reality Check
    Connecting best-in-class practices for collaborative success.

  • Emerging Markets Reality Check
    How do you separate fact from fiction when navigating new business opportunities?

  • Cloud Computing Reality Check
    With the adoption of Cloud platforms increasing, what are its true capabilities and benefits?

  • Retail Execution Reality Check
    With such a varied scope in the industry, what is really involved when it comes to retail execution initiatives? We asked the experts to shed light on why these strategies involve so much more than a standard software implementation.

  • Big Data Reality Check
    Can big data initiatives live up to the hype and deliver on enormous expectations? Industry experts reveal the truth about why the industry should continue it pursuit of big data glory.

  • Mobility Straight Talk
    Leveraged in the right ways, mobile technology can lead to massive efficiency gains as well as sophisticated interactions with consumers. This edition of CGT Straight Talk taps the collective brainpower of industry thought leaders in the space to debunk crippling myths around mobility.

  • Straight Talk: Experts Debunk Myths Around Mobility
    Mobility is still new enough to create a lot of confusion around capabilities, with some claiming it is easy to develop enterprise-level applications that seamlessly run on all platforms and devices while integrating with back-office data. Others will tell you that ROI is difficult to attain. Let our experts help you wade through the hype and understand the true potential of mobile technology.
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