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Shiseido Draws Up First-Party Data Strategy
Shiseido is laying the groundwork for a more comprehensive consumer analytics strategy, looking to cultivate a better-connected and personalized digital experience across its brand portfolio. -
Decoding Consumer Insights: Leveraging Analytics for Enhanced Experiences and Business Growth
In this edited webinar transcript, RIS and Treasure Data touch on the results of the 2023 RIS and CGT report, 'The Analytics Advantage,’ using some stats and findings as a jumping-off point into a broader conversation about channeling data into creating exceptional customer experiences.