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INSIGHTS TO ACTION:
Maximizing Customer & Consumer Relationships
June 9-11, 2008 | The Roosevelt Hotel | New York, NY
With the continued convergence of business and IT teams, the annual Consumer Goods Sales and Marketing Summit remains committed to providing a single thought leadership forum for CG executives to network with peers, share ideas and experiences, and learn about important industry trends.
Topics covered will include:
• Consumer Trends
• Category Captaincy
• Merchandising
• Price Optimization
• S&OP
• Linkage between Sales, the Customer & the Supply Chain
• Broker Relationships
• Joint Collaboration
• TPM
• Consumer Trends
• Alternative Marketing
Additionally the CGT Sales & Marketing Summit offers:
√ Access to 200+ consumer goods executives across business and IT who are focused on
sales and marketing
√ A thought-provoking agenda with insights into more effective retail partnerships,
marketing investments, promotions efforts and brand penetration
√ Numerous networking opportunities and a variety of sponsorship levels provides
flexibility for vendors looking to maximize their exposure
KEYNOTES BY INDUSTRY LEADERS
Gavin Little EVP Consumer & Trade Marketing,
R.J. Reynolds Tobacco Company
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Julie Roehmformer SVP Marketing Communications,
Wal-Mart
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Doreen WrightSVP & CIO,
Campbell Soup Company
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View all speakers
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